HeyGen Pricing 2026: Free Plan, Creator $29, Pro $49
Direct Answer: HeyGen Pricing at a Glance
HeyGen costs $0 for Free, $29/month for Creator, $49/month for Pro, and $149/month for Business. Enterprise pricing is custom. Creator includes 600 monthly credits and 1080p export. Pro includes 1,000 credits and 4K export. Business includes 1,500 credits, videos up to 60 minutes, collaboration features, and additional seats at $20 per seat per month.
Creator is also listed at $24/month when billed annually. The important buying question is not only the plan price: it is how quickly your workflow consumes credits. Avatar III uses 3 credits per generated minute, while Avatar IV/V and Video Agent use 20 credits per minute. Full lip-sync translation uses 5 credits per minute.
Pricing and plan rules verified August 21, 2026 against HeyGen’s official pricing page. The July 23 title and meta treatment were preserved after EXP-100 reached its evaluation threshold.
Best buying path: test one representative video on Free before paying. If the avatar, voice, and translation output meet your standard, choose the paid plan from the credit math below. Open HeyGen’s official free plan →
This is an editorial link, not an affiliate link. HeyGen’s current Social Creator Program excludes SEO/blog-only promotion, so this article does not use the old Rewardful marker.
For broader pricing-model context, compare this credit system with the evidence in SaaS pricing statistics 2026. If video is one part of a larger production workflow, the AI content creation guide explains where generation, editing, and distribution fit.
What Each HeyGen Plan Includes
HeyGen now uses one credit currency across paid features. The plan table below keeps the published price and plan limits separate so a low headline price is not confused with unlimited generation.
| Plan | Monthly price | Included usage | Max video duration | Export | Team boundary |
|---|---|---|---|---|---|
| Free | $0 | 3 videos/month | 1 minute | Test before purchase | 1 user |
| Creator | $29 | 600 credits/month | 30 minutes | Up to 1080p | 1 user |
| Pro | $49 | 1,000 credits/month | 30 minutes | Up to 4K | 1 user |
| Business | $149 | 1,500 credits/month | 60 minutes | Up to 4K | Additional seats $20/month |
| Enterprise | Contact sales | Flexible | No published maximum | Up to 4K | Custom workspace terms |
The Free row deliberately does not promise a specific export resolution or watermark behavior. Those details are not stated in the current public plan summary, so test the exported file before treating Free as usable for a client deliverable.
How HeyGen Credits Work
Credits are the real unit of production. Every paid plan gives you a monthly allocation, and the same pool is used across several generation modes. The rates in the official pricing FAQ are:
| Feature | Published credit rate |
|---|---|
| Studio video with Avatar III | 3 credits/minute |
| Studio video with Avatar IV or V | 20 credits/minute |
| Audio dubbing without lip sync | 2 credits/minute |
| Full video translation with lip sync | 5 credits/minute |
| Video Agent | 20 credits/minute |
That spread matters. One minute of Avatar IV/V or Video Agent consumes about 6.7 times as many credits as one minute of Avatar III. A buyer who only compares “$29 versus $49” misses the variable that determines whether Creator is sufficient.
Theoretical monthly capacity by plan
The table below divides each plan’s included credits by one published feature rate at a time. It is a planning ceiling, not a promise of finished-video output. Mixed projects consume the same pool, editing decisions can cause regeneration, and other chargeable actions may reduce the remaining balance.
| If all included credits were used for… | Creator: 600 | Pro: 1,000 | Business: 1,500 |
|---|---|---|---|
| Avatar III studio video | 200 min | 333 min | 500 min |
| Avatar IV/V studio video | 30 min | 50 min | 75 min |
| Audio dubbing | 300 min | 500 min | 750 min |
| Full lip-sync translation | 120 min | 200 min | 300 min |
| Video Agent | 30 min | 50 min | 75 min |
Use this formula before checkout:
monthly credits required = Σ(planned minutes × feature credit rate) + regeneration reserve
Do not hide the regeneration reserve inside an optimistic per-video estimate. If your approval process normally requires several renders, measure that behavior during the free test and budget from observed accepted output, not first-generation output.
HeyGen Free Plan: Test the Workflow
Free provides three videos per month, each up to one minute. The current page also lists access to Avatar IV, standard processing, 500+ stock Digital Twins, one Custom Digital Twin, and 30+ languages. HeyGen says no credit card is required.
Use Free to answer specific questions:
- Does the avatar look credible for your audience?
- Does pronunciation hold up for names, products, and technical terms?
- Is the generated pacing acceptable without extensive rerendering?
- Does one translated sample preserve timing and meaning?
- Can your reviewer approve the exported result without moving the project into another editor?
Free is not evidence that a paid plan will support your monthly volume. It is evidence about output quality and workflow fit. Record the feature used, input duration, number of retries, and accepted result before extrapolating a budget.
HeyGen Creator: $29 per Month
Creator is the first paid individual plan. It includes 600 monthly credits, videos up to 30 minutes, 1080p export, fast processing, watermark removal, unlimited Photo Avatars, voice cloning, and 175+ languages and dialects. The plan also lists one Custom Digital Twin.
Creator fits an individual workflow when the monthly credit calculation stays below 600 with room for retries. For example, a plan dominated by Avatar III can support far more minutes than a plan dominated by Avatar IV/V. Calling both workflows “ten videos per month” would hide the cost difference.
The official page says monthly subscribers’ unused credits roll over for one additional month. That can absorb uneven publishing schedules, but it does not turn Creator into permanent stored capacity. If the subscription ends, unused credits expire after the current billing cycle.
Creator is the sensible starting point when you need 1080p, watermark removal, voice cloning, or production-length videos but do not need 4K. Teams should look at Business rather than sharing one individual account.
HeyGen Pro: $49 per Month
Pro starts with 1,000 monthly credits. It keeps the 30-minute video limit and adds 4K export, faster processing, translation-script editing and proofreading, and access to the advanced AI models listed on the pricing page.
The $20 monthly increase over Creator buys 400 more credits plus the Pro feature set. At the published rates, those extra 400 credits equal a theoretical 133 minutes of Avatar III, 20 minutes of Avatar IV/V, 80 minutes of lip-sync translation, or 20 minutes of Video Agent if used on one feature only.
Choose Pro when either of these conditions is true:
- 4K export or Pro-only controls are required regardless of volume.
- Your measured monthly workload plus retry reserve exceeds Creator’s 600 credits but stays within the selected Pro tier.
HeyGen says Pro tiers share the same features and differ by monthly credit allocation. The public FAQ lists tiers from 1,000 credits at $49 up to 100,000 credits at $4,300. Check the selector before buying rather than assuming every Pro account stops at 1,000 credits.
HeyGen Business: $149 per Month Plus Seats
Business starts at $149/month with 1,500 credits. Additional seats cost $20 per seat per month. It raises maximum video duration to 60 minutes and lists 4K export, five Custom Digital Twins, workspace collaboration, team management, centralized billing, comments, interactive video, SCORM export, LMS connections, and integrations including HubSpot, Zapier, Make, and n8n.
The seat formula is straightforward:
monthly Business bill before credit add-ons = $149 + ($20 × additional seats)
That gives $229/month with four additional seats and $329/month with nine additional seats. These are arithmetic examples from the published seat price, not quotes for taxes, add-ons, or negotiated terms.
Business can also use one-time credit packs or auto-reload. Auto-reload reduces the risk of stopping a production queue, but it also removes the natural spending ceiling of a fixed monthly allocation. Set an internal owner, alert threshold, and approval rule before enabling it.
HeyGen Enterprise: Custom Terms
Enterprise does not publish a list price. The current page lists flexible generation, no maximum video duration, the fastest processing, highest concurrency, 4K export, multi-workspace control, proofreader seats, centralized roles, SCIM provisioning, MFA, invoice billing, commercial terms, priority support, tailored onboarding, and a dedicated customer success manager.
Do not estimate Enterprise from the $149 Business price. Ask sales for a written quote that separates platform fees, seats, included credits, overage or reload rules, onboarding, support, security requirements, and renewal terms.
Monthly vs Annual Billing and Credit Rollover
HeyGen lists Creator at $29 monthly or $24/month when paid annually. That is $288 for a year at the displayed annual rate versus $348 across twelve monthly payments, a $60 arithmetic difference before tax. The billing and rollover rules below come from the current plan FAQ.
Annual billing changes more than the effective monthly price:
- Monthly subscribers’ unused credits roll over for one additional month.
- Annual subscribers’ credits accumulate until the annual renewal date.
- Upgrades take effect immediately with prorated billing and added credits.
- Downgrades and cancellations take effect at the end of the current billing cycle.
- After cancellation, the account moves to Free and unused paid credits do not continue rolling over.
An annual plan is useful when the workflow is proven and production varies by month. It is a poor first step when you have not measured acceptance quality, regeneration frequency, or the real credit mix.
Cost Checks Before You Buy
1. Model choice changes capacity
Avatar IV/V and Video Agent use 20 credits per minute. Avatar III uses 3. A plan that looks generous for standard studio video can become tight when premium generation dominates.
2. Translation has two rates
Audio dubbing without lip sync uses 2 credits per minute. Full translation with lip sync uses 5. Choose the output requirement before estimating capacity.
3. Regeneration consumes the same budget
Published credit rates describe generation, not accepted creative output. Pronunciation corrections, script revisions, and avatar changes can require additional runs. Measure retries during the test.
4. Business seats are separate
The $149 headline is not the complete team bill. Add $20 for each additional seat, then account for any credit packs or auto-reload.
5. Credits can expire
Rollover depends on an active subscription. Cancellation ends future renewal, preserves access through the current billing period, and then moves the account to Free. Remaining paid credits do not survive that transition.
6. API pricing is separate
The web subscription table is not an API quote. HeyGen links to a separate API pricing page. Use that route for software integration rather than converting Creator or Pro credits into an assumed API rate.
Which HeyGen Plan Should You Choose?
Choose Free when you have not yet approved avatar quality, voice, translation, and retry behavior.
Choose Creator when one person needs 1080p production features and the measured monthly requirement, including retries, fits inside 600 credits.
Choose Pro when you need 4K, Pro controls, or more than 600 credits. Select the credit tier from the workload calculation rather than upgrading only because the plan name sounds safer.
Choose Business when collaboration, centralized billing, team controls, 60-minute videos, SCORM/LMS features, or multiple seats are actual requirements.
Request Enterprise pricing when procurement needs custom security, role management, invoicing, multi-workspace administration, commercial terms, or support commitments.
For distribution planning after production, use the YouTube SEO tools guide. For a broader shortlist before committing to one stack, see best AI apps.
FAQ
How much does HeyGen cost per month?
HeyGen has a $0 Free plan, Creator at $29/month, Pro starting at $49/month, and Business at $149/month plus $20 per additional seat. Enterprise is custom.
Is HeyGen free without a credit card?
Yes. HeyGen says its Free plan requires no credit card and allows up to three videos per month, with a one-minute maximum per video.
How many credits do Creator and Pro include?
Creator includes 600 monthly credits. Pro starts with 1,000 monthly credits and offers higher credit tiers with the same core Pro feature set.
How fast do HeyGen credits run out?
It depends on the feature. Avatar III uses 3 credits per minute; Avatar IV/V and Video Agent use 20; audio dubbing uses 2; and full lip-sync translation uses 5. Add a reserve for rerenders.
Do unused HeyGen credits roll over?
Yes, while the subscription remains active. Monthly-plan credits roll over for one additional month. Annual-plan credits accumulate until annual renewal. Credits expire after cancellation moves the account to Free.
Can I cancel HeyGen anytime?
HeyGen says you can switch or cancel plans at any time. Cancellation takes effect at the end of the current billing cycle, and paid access continues until then.
Is the HeyGen API included in these prices?
Do not assume so. HeyGen publishes API pricing separately from the Free, Creator, Pro, Business, and Enterprise web-plan comparison.
Does HeyGen support 4K export?
Pro, Business, and Enterprise list export up to 4K. Creator lists export up to 1080p.
Last verified against the official HeyGen pricing page: August 21, 2026.
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