Insights

The Dev-Marketer Log.

A collection of thoughts on bridging the gap between performance marketing and software engineering in the age of AI.

Lead Response Time Statistics: B2B Speed-to-Lead Data
DataB2B Sales

Lead Response Time Statistics: B2B Speed-to-Lead Data

40 source-locked B2B lead response time statistics from primary 2024, 2021 and historical 2011 studies, with denominators and free datasets.

Demand Generation Statistics 2026: KPIs, Handoff and Measurement
DataDemand Generation

Demand Generation Statistics 2026: KPIs, Handoff and Measurement

35 source-locked demand generation statistics for 2026 on ROI confidence, targeting, lead handoff, ABM measurement and MQL definitions, with free data.

Martech Stack Benchmarks 2026: Utilization, Integration and AI Overlap
DataBenchmarks

Martech Stack Benchmarks 2026: Utilization, Integration and AI Overlap

22 source-locked martech claims plus 10 labeled enterprise SaaS comparisons for 2026, covering utilization, tool churn, AI overlap and integration.

B2B Buyer Journey Statistics 2026: 30 Data Points
B2B MarketingBuyer Journey

B2B Buyer Journey Statistics 2026: 30 Data Points

30 source-backed B2B buyer journey statistics covering cycle length, Day One shortlists, seller contact, buying groups, AI and observed touchpoints.

B2B Sales Benchmarks 2026: Win Rates, Quota & Cycles
B2B SalesData

B2B Sales Benchmarks 2026: Win Rates, Quota & Cycles

50 source-backed B2B sales benchmarks for 2026 covering win rates, quota attainment, sales cycles, seller time, AI, pipeline, stakeholders and expansion.

LinkedIn Ads Benchmarks 2026: ROAS, CPC & Funnel Data
LinkedIn AdsB2B Marketing

LinkedIn Ads Benchmarks 2026: ROAS, CPC & Funnel Data

24 source-backed LinkedIn Ads benchmarks for 2026 covering CPC, ROAS, company-level cost, budget share, funnel influence and time to revenue.

LLM Market Share 2026: Enterprise Usage & Web Traffic
LLMGenerative AI

LLM Market Share 2026: Enterprise Usage & Web Traffic

34 source-backed LLM market share data points separating enterprise model usage, API spending, open-source workloads and consumer web traffic.

Vibe Coding Statistics 2026: Security Benchmarks
Vibe CodingAI Coding

Vibe Coding Statistics 2026: Security Benchmarks

24 primary-source vibe coding statistics for 2026 comparing functional correctness, secure implementations, agent frameworks and mitigation results.

Backlink Audit 2026: Apify and GitHub Link Attributes
backlinksseo audit

Backlink Audit 2026: Apify and GitHub Link Attributes

A six-page audit of Apify and GitHub backlink attributes, indexability, SEO meaning, limitations, and reusable open data.

Email Deliverability Statistics 2026: Inbox & Spam Data
Email MarketingData

Email Deliverability Statistics 2026: Inbox & Spam Data

56 source-backed email deliverability statistics for 2026 on inbox placement, spam complaints, authentication, bounce rates and sender requirements.

Google Trends API Landscape 2026: 5 Options Compared
DataGoogle Trends

Google Trends API Landscape 2026: 5 Options Compared

Source-locked comparison of the official Google Trends API alpha, SerpApi, DataForSEO, Bright Data, and an Apify daily trends actor.

Marketing Analytics Statistics 2026: ROI, Data & Attribution
DataStatistics

Marketing Analytics Statistics 2026: ROI, Data & Attribution

51 source-backed marketing analytics statistics for 2026 on ROI, attribution, data quality, privacy, AI and measurement, with a free dataset.

SaaS Benchmarks 2026: Growth, NRR, CAC & Margins
SaaSData

SaaS Benchmarks 2026: Growth, NRR, CAC & Margins

50 source-backed SaaS benchmarks for 2026 covering growth, NRR, GRR, CAC, payback, gross margin, operating expense, conversion and software spend.

Website Crawler Benchmark 2026: 4 Controlled Runs
website crawlerweb scraping

Website Crawler Benchmark 2026: 4 Controlled Runs

A reproducible four-run website crawler benchmark with page yield, time, cost, duplicates, limitations, and open data.

AI Agents for Marketing: Statistics & Benchmarks 2026
DataStatistics

AI Agents for Marketing: Statistics & Benchmarks 2026

Source-backed AI agents for marketing statistics for 2026: adoption, market size, ROI, use cases, time savings, spend and business impact, plus a free dataset.