Insights

The Dev-Marketer Log.

A collection of thoughts on bridging the gap between performance marketing and software engineering in the age of AI.

Web Scraping Statistics 2026: Market Size, Bot Traffic & Adoption
DataStatistics

Web Scraping Statistics 2026: Market Size, Bot Traffic & Adoption

Source-backed web scraping statistics for 2026: market size, growth, bot traffic share, business adoption, legality and costs, with a free dataset.

AI Referral Traffic Benchmarks 2026: ChatGPT, Claude, Gemini
DataStatistics

AI Referral Traffic Benchmarks 2026: ChatGPT, Claude, Gemini

AI referral traffic benchmarks for 2026, with Trakkr market data, Seer AI Overview CTR data, and live Konabayev PostHog source data.

Customer Onboarding Statistics 2026: Time-to-Value and Activation
DataStatistics

Customer Onboarding Statistics 2026: Time-to-Value and Activation

Source-backed customer onboarding statistics for 2026 covering time-to-value, activation, automation, AI, churn and onboarding operations.

B2B Customer Retention Statistics 2026: NRR, GRR and Churn
DataStatistics

B2B Customer Retention Statistics 2026: NRR, GRR and Churn

Source-backed B2B customer retention statistics for 2026 covering SaaS NRR, GRR, churn, expansion revenue, win-back and customer success benchmarks.

Browser Extension Monetization Statistics 2026: Free vs Paid
DataStatistics

Browser Extension Monetization Statistics 2026: Free vs Paid

Source-backed browser extension monetization statistics for 2026 covering free vs paid models, subscriptions, affiliate rules and revenue caveats.

Free Trial Conversion Statistics 2026: SaaS Benchmarks by Industry
DataStatistics

Free Trial Conversion Statistics 2026: SaaS Benchmarks by Industry

Source-backed free trial conversion statistics for 2026 covering SaaS free-to-paid, freemium, credit-card trials, activation and trial-length benchmarks.

B2B Influencer Marketing Statistics 2026: ROI and Channel Mix
DataStatistics

B2B Influencer Marketing Statistics 2026: ROI and Channel Mix

Source-backed B2B influencer marketing statistics for 2026 covering creator trust, ROI measurement, budgets, content formats and channel mix.

Sales Enablement Statistics 2026: Adoption, AI and ROI
DataStatistics

Sales Enablement Statistics 2026: Adoption, AI and ROI

Source-backed sales enablement statistics for 2026 covering AI, platforms, content, training, coaching, productivity and ROI signals.

AI Code Assistant Statistics 2026: Copilot, Cursor and Claude Code
DataStatistics

AI Code Assistant Statistics 2026: Copilot, Cursor and Claude Code

Source-backed 2026 AI code assistant statistics on developer adoption, Copilot, Cursor, Claude Code, agents, productivity, trust and risk.

Referral Marketing Statistics 2026: Conversion, CPA & Customer Value
DataStatistics

Referral Marketing Statistics 2026: Conversion, CPA & Customer Value

Referral marketing statistics for 2026: conversion rates, referral CPA, revenue share and customer value, with source quality and methodology.

ABM Statistics 2026: ROI, Pipeline and Buying Groups
DataStatistics

ABM Statistics 2026: ROI, Pipeline and Buying Groups

Source-backed 2026 ABM statistics on buying groups, pipeline conversion, ROI, AI adoption, advertising and measurement.

AI Marketing Tool Adoption Statistics 2026: Usage, ROI and Governance
DataStatistics

AI Marketing Tool Adoption Statistics 2026: Usage, ROI and Governance

Source-backed 2026 AI marketing adoption statistics for usage, ROI, productivity, governance, creative workflows, and AI agent scaling.

B2B Cold Calling Statistics 2026: Success, Connect & Meeting Rates
DataStatistics

B2B Cold Calling Statistics 2026: Success, Connect & Meeting Rates

B2B cold calling statistics for 2026: success, connect and meeting rates from Cognism, Belkins, Nooks, HubSpot and Orum datasets.

B2B Marketing Budget Benchmarks 2026: Spend Ranges and Allocation
DataBenchmarks

B2B Marketing Budget Benchmarks 2026: Spend Ranges and Allocation

Source-backed 2026 B2B marketing budget benchmarks by revenue share, company stage, digital allocation, paid media, and planning model.

B2B SaaS Conversion Rate Benchmarks 2026 by Funnel Stage
DataBenchmarks

B2B SaaS Conversion Rate Benchmarks 2026 by Funnel Stage

Source-backed 2026 B2B SaaS conversion benchmarks for visitor-to-lead, MQL-to-SQL, SQL-to-close, demos, trials, PLG activation, and channel conversion.