Articles about B2B Marketing
40 articles covering b2b marketing — guides, tools, comparisons, and strategies.
2GIS Scraper: Business Listings, CRM Export and Published Pricing
Export 2GIS listings with the documented input example, published organization-event pricing, contact-quality checks and explicit coverage limits.
Google Maps Leads Extractor: Business Data Evaluation Guide
Evaluate Google Maps business data for a defined market: validate coverage, duplicates, contact quality, billing and permitted use before a CRM import.
B2B Marketing for Microsoft CSP Partners in Central Asia (2026 Guide)
How to market Microsoft 365, Azure, and Dynamics 365 to SMBs in Kazakhstan and Central Asia. Channel partner marketing strategy from a practicing CSP marketer.
Latest B2B Marketing Benchmarks 2026: CAC, ROI, Conversion Stats
B2B conversion, CAC and ROI benchmarks, 2026 budget and buyer-journey data from The CMO Survey and 6sense, with caveats and downloadable tables.
![B2B Content Marketing: What Actually Works in 2026 [With Data]](/_astro/b2b-content-marketing.V8NHe0gf_Z1Utr0t.webp)
B2B Content Marketing: What Actually Works in 2026 [With Data]
B2B content marketing with data: what works in 2026, content by funnel stage (TOFU/MOFU/BOFU), distribution channels, and how to measure pipeline ROI.
Brand Strategy: Positioning, Proof and What to Measure
Practical guide to brand strategy: positioning, messaging, identity, voice, and measurement. How to build a brand that supports growth, with real examples.
Customer Journey Mapping: Improve Conversions
Customer journey mapping guide: stages, touchpoints, evidence templates, tool checks, and illustrative examples. Build maps that drive decisions.
Go-to-Market Strategy: Framework and Playbook
Build a go-to-market strategy: audience, positioning, channels, pricing, and launch execution. Includes GTM templates and examples.
Growth Marketing: Strategy, Channels, Metrics
Growth marketing guide: strategy, channels, experiments, metrics, and team structure. How it differs from traditional marketing.
Market Segmentation: Types, Methods, Examples
Market segmentation guide: demographic, psychographic, behavioral, and geographic methods with research templates and clearly labeled examples.
Marketing Plan: Template and Step-by-Step Guide
Create a marketing plan that gets executed: goals, budget, channels, timeline, and KPIs. Reusable template and clearly fictional planning examples included.
Product Marketing: Role, Strategy, and Launch System
A practical product marketing guide covering customer evidence, positioning, messaging, launches, sales enablement, pricing support, and useful metrics.
Best Webinar Software in 2026 Compared
Best webinar software compared: Zoom, Demio, Livestorm, GoTo Webinar, and more. Features, pricing, and who each platform fits.
Account-Based Marketing: Account Selection, Plays and Economics
Plan account-based marketing with target-account criteria, capacity-based tiers, coordinated plays, qualified metrics and a fictional contribution-cost example.
LinkedIn Marketing for B2B: Strategy and Ads
LinkedIn marketing strategy for B2B in 2026: organic content, personal brand vs company page, algorithm, ads, targeting, and measuring ROI.