The Dev-Marketer Log.
A collection of thoughts on bridging the gap between performance marketing and software engineering in the age of AI.
SaaS Marketing Strategy in 2026: The Complete B2B Playbook
How SaaS marketing works in practice. AARRR funnel, PLG vs sales-led, pricing page optimization, key metrics, and free trial vs freemium decision framework.
LLM SEO: Optimize for Language Models (2026)
LLM SEO explained: how language models rank and cite content, what differs from traditional SEO, and tactics to get cited by AI.
Klaviyo vs Mailchimp (2026): Which Email Platform Wins?
Klaviyo vs Mailchimp compared: pricing at every list size, automation depth, e-commerce integrations, and a clear verdict.
Jasper AI Pricing 2026: Review, Plans, Features, Worth It?
Jasper AI pricing and review for 2026: Creator $49/mo, Pro $69/mo, Business custom. Compare features, brand voice, output quality, and alternatives.
![Marketing Analytics That Actually Drive Revenue [B2B Framework 2026]](/_astro/marketing-analytics.5l8_9tpb_ZaFGq0.webp)
Marketing Analytics That Actually Drive Revenue [B2B Framework 2026]
B2B marketing analytics framework: descriptive, diagnostic, predictive. GA4 setup, attribution models, and metrics that drive revenue.
HubSpot Salesforce Integration: Setup Guide
How the native HubSpot-Salesforce connector works: setup steps, sync direction, field mapping, inclusion lists, and when to ditch native for third-party tools.
HubSpot Consulting: Costs and When to Hire
HubSpot consulting explained: what consultants do, partner tier differences, pricing benchmarks, and a clear DIY vs. hire decision framework.
![B2B Conversion Rate Optimization: 5 Fixes That Work [CRO 2026]](/_astro/conversion-rate-optimization.BTVyFQaH_5HYze.webp)
B2B Conversion Rate Optimization: 5 Fixes That Work [CRO 2026]
B2B CRO framework: 5 conversion fixes with real benchmarks, audit checklist, A/B testing playbook, and the mistakes killing 80% of B2B conversions.
Best HubSpot Alternatives in 2026 Compared
HubSpot alternatives compared honestly: ActiveCampaign, Pipedrive, Zoho, Brevo, and others. Who should switch, what they get, and the real cost difference.
B2B Lead Generation Strategies That Actually Work in 2026
Inbound vs. outbound economics, lead magnets that convert, LinkedIn, paid ads CPL benchmarks, lead scoring, and a 30-day B2B lead generation quick-start plan.
Google Ads Consultant: Real Costs + 7 Red Flags Before You Hire
Google Ads consultant costs $1,500-$5,000/mo or 10-15% of spend. 7 red flags to watch for, agency vs consultant comparison, and 12 questions before hiring.
Best AI Assistants in 2026: Top 5 Compared
Best AI assistants compared: ChatGPT, Claude, Gemini, Copilot, and Perplexity. Which wins for writing, research, coding, and daily tasks.
Gemini vs ChatGPT (2026): 10 Tasks Tested, Clear Winner
Gemini Advanced vs ChatGPT Plus tested on 10 real marketing tasks. Side-by-side results, pricing ($20/mo each), and when to use which one.
