Insights

The Dev-Marketer Log.

A collection of thoughts on bridging the gap between performance marketing and software engineering in the age of AI.

Vibe Coding for Marketers: Build Without Code
Vibe CodingAI Tools

Vibe Coding for Marketers: Build Without Code

Vibe coding lets marketers build tools via AI agents without writing code. What it means, what you can build, and how to start.

Best YouTube SEO Tools 2026: TubeBuddy, VidIQ, Free Picks
SEO ToolsYouTube

Best YouTube SEO Tools 2026: TubeBuddy, VidIQ, Free Picks

Compare TubeBuddy, VidIQ, YouTube Studio, Ahrefs and free alternatives for YouTube keyword research, tags, rank tracking and thumbnail A/B tests.

Best White Label SEO Software for Agencies in 2026
SEO ToolsSEO

Best White Label SEO Software for Agencies in 2026

White label SEO software for agencies: AgencyAnalytics, SE Ranking, Semrush compared. Real pricing and client portal quality.

Account-Based Marketing Strategy 2026: ABM Tiers, Plays, Metrics
Account-Based MarketingABM

Account-Based Marketing Strategy 2026: ABM Tiers, Plays, Metrics

A practical ABM strategy guide for B2B SaaS and services teams: target-account selection, tiers, sales alignment, plays, tools, and metrics.

Best SEO Link Building Tools in 2026
SEO ToolsLink Building

Best SEO Link Building Tools in 2026

Best link building tools in 2026: prospecting, outreach, link tracking, and competitor backlink analysis. Honest comparison with pricing.

SEO Consulting: Costs, Services, and Value
SEOSEO Consulting

SEO Consulting: Costs, Services, and Value

SEO consulting explained: what a consultant actually does, what it costs in 2026, how to evaluate one, and when an agency or DIY is the smarter call.

SEO Automation Tools in 2026: What to Automate
SEOSEO Tools

SEO Automation Tools in 2026: What to Automate

A practical guide to SEO automation tools in 2026: what tasks to automate, which tools to use by budget, and where automation will hurt you.

PPC Consultant Costs 2026: $75-$250/hr (When It's Worth It)
PPCGoogle Ads

PPC Consultant Costs 2026: $75-$250/hr (When It's Worth It)

PPC consultant pricing: $75-$250/hr or 10-20% of ad spend. Role breakdown, 7 red flags, agency vs consultant comparison, and when hiring one actually pays off.

Perplexity AI vs ChatGPT (2026) Compared
AI ToolsPerplexity AI

Perplexity AI vs ChatGPT (2026) Compared

Perplexity vs ChatGPT compared honestly: capabilities, real limitations, free tier limits quantified, and a clear use-case decision matrix for 2026.

Perplexity AI Strengths and Weaknesses 2026: Review, Pro Cost
AI ToolsPerplexity AI

Perplexity AI Strengths and Weaknesses 2026: Review, Pro Cost

Perplexity AI strengths and weaknesses in 2026: citations, accuracy, Pro cost, research use cases, limits, and when to use Google or ChatGPT.

LinkedIn Marketing for B2B: Strategy and Ads
LinkedIn MarketingB2B Marketing

LinkedIn Marketing for B2B: Strategy and Ads

LinkedIn marketing strategy for B2B in 2026: organic content, personal brand vs company page, algorithm, ads, targeting, and measuring ROI.

Performance Marketing Agencies: Cost and Guide
Performance MarketingMarketing Agencies

Performance Marketing Agencies: Cost and Guide

What performance marketing agencies actually do, how their pricing works, red flags to avoid, and when hiring one beats building in-house.

Marketing Automation Consultant: Role and Cost
Marketing AutomationMarketing Consultant

Marketing Automation Consultant: Role and Cost

Marketing automation consultant explained: what they do, what they cost, when you need one vs a platform specialist, and how to evaluate candidates.

Marketing Audit: Find and Fix Problems (2026)
MarketingMarketing Strategy

Marketing Audit: Find and Fix Problems (2026)

A practical marketing audit framework: what to review, which data to pull, how to prioritize findings, and what a real audit deliverable looks like.

Best Mailchimp Alternatives in 2026 Compared
Email MarketingMailchimp

Best Mailchimp Alternatives in 2026 Compared

Mailchimp alternatives: Brevo, MailerLite, ActiveCampaign, Klaviyo, and Kit compared. Real pricing at scale and which fits you.