The Dev-Marketer Log.
A collection of thoughts on bridging the gap between performance marketing and software engineering in the age of AI.
SEO Automation Tools in 2026: What to Automate
A practical guide to SEO automation tools in 2026: what tasks to automate, which tools to use by budget, and where automation will hurt you.
PPC Consultant Costs 2026: $75-$250/hr (When It's Worth It)
PPC consultant pricing: $75-$250/hr or 10-20% of ad spend. Role breakdown, 7 red flags, agency vs consultant comparison, and when hiring one actually pays off.
Perplexity AI vs ChatGPT (2026) Compared
Perplexity vs ChatGPT compared honestly: capabilities, real limitations, free tier limits quantified, and a clear use-case decision matrix for 2026.
Perplexity AI Review 2026: Strengths, Weaknesses, Pros & Cons
Perplexity AI review 2026: strengths, weaknesses, pros and cons after daily use. Free vs Pro ($20/mo), accuracy, citations, and verdict vs Google and ChatGPT.
LinkedIn Marketing for B2B: Strategy and Ads
LinkedIn marketing strategy for B2B in 2026: organic content, personal brand vs company page, algorithm, ads, targeting, and measuring ROI.
Performance Marketing Agencies: Cost and Guide
What performance marketing agencies actually do, how their pricing works, red flags to avoid, and when hiring one beats building in-house.
Marketing Automation Consultant: Role and Cost
Marketing automation consultant explained: what they do, what they cost, when you need one vs a platform specialist, and how to evaluate candidates.
Marketing Audit: Find and Fix Problems (2026)
A practical marketing audit framework: what to review, which data to pull, how to prioritize findings, and what a real audit deliverable looks like.
Best Mailchimp Alternatives in 2026 Compared
Mailchimp alternatives: Brevo, MailerLite, ActiveCampaign, Klaviyo, and Kit compared. Real pricing at scale and which fits you.
SaaS Marketing Strategy in 2026: The Complete B2B Playbook
How SaaS marketing works in practice. AARRR funnel, PLG vs sales-led, pricing page optimization, key metrics, and free trial vs freemium decision framework.
LLM SEO: Optimize for Language Models (2026)
LLM SEO explained: how language models rank and cite content, what differs from traditional SEO, and tactics to get cited by AI.
Klaviyo vs Mailchimp (2026): Which Email Platform Wins?
Klaviyo vs Mailchimp compared: pricing at every list size, automation depth, e-commerce integrations, and a clear verdict.
Jasper AI Review 2026: Worth $49/Month?
Jasper AI review 2026: honest look at pricing, brand voice, output quality, and the real comparison vs writing directly in ChatGPT or Claude.
![Marketing Analytics That Actually Drive Revenue [B2B Framework 2026]](/_astro/marketing-analytics.5l8_9tpb_ZaFGq0.webp)
Marketing Analytics That Actually Drive Revenue [B2B Framework 2026]
B2B marketing analytics framework: descriptive, diagnostic, predictive. GA4 setup, attribution models, and metrics that drive revenue.
